• Constantly feeling weak or tired?

• Muscle soreness?

• Craving sweets?

• Never feel quite full enough?

• Can’t concentrate?

• Losing hair?

If you experience any of the symptoms above, then you may be one of the alarming number of americans who are deficient in protein. Unfortunately, too many people think that they can simply eat more meat or fish or nuts, but this is all too common of a misconception. Protein must be consumed intelligently and with the proper amino acid profile and accompanying nutrients so that it fully benefits your body. Furthermore, this should be done by adding whole foods that are naturally rich in these nutrients to your diet – NOT by taking synthetic or “natural” vitamins that don’t allow for full absorption and bring your body’s balance out of whack. Too many protein supplements in today’s market have become adulterated with unnecessary additives that do little to actually benefit your body and serve merely as ways to superficially “improve” the flavor or consistency of the product. It is critical that consumers start to recognize this movement, and instead opt for whole food solutions that are completely pure and contain no additives whatsoever.